Privacy Policy

Primitives by Kathy recognizes that respecting user privacy over the internet is of utmost importance. Below is information regarding the privacy and data collection practices of Primitives by Kathy.

  • Effective Date: 4/29/26  (replaces last policy updated 3/2/26)

    Primitives By Kathy (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website.


    Information We Collect

    We may collect the following types of information:

    Personal Information You Provide

    • Name

    • Email address

    • Shipping address

    • Billing address
    • Phone number

    • Any other information you voluntarily provide to us

    Information Collected Automatically

    When you visit our website, we may automatically collect certain information, including:

    • IP address

    • Browser type and version

    • Device information

    • Pages visited and time spent on pages

    • Referring website addresses


    Cookies and Tracking Technologies

    We use cookies and similar technologies, including analytics and session replay tools (such as Tealeaf), to collect information about how users interact with our website.

    These technologies may collect information such as pages visited, clicks, scrolling behavior, navigation paths, and general device and browser details. This information helps us understand user behavior, improve website performance, and enhance the user experience.

    You can control cookies through your browser settings. Disabling cookies may affect certain website functionality.


    Session Replay and Behavioral Analytics

    We use session replay technology to better understand how visitors interact with our website. This technology allows us to review user sessions to identify usability issues, troubleshoot technical problems, and improve our services.

    Session replay tools may record interactions such as clicks, scrolling, navigation paths, and non-sensitive form inputs. We take steps to protect your privacy by masking or excluding sensitive information such as passwords, payment details, and other confidential data.

    We use this information solely for internal business purposes and do not use it to directly identify individual users.

  • Google Tag Manager, Google AdWords, Google Dynamic Remarketing, and Google Analytics

    • Collects: Cookies, ISP, Website Navigation Data (where you click and what you click on), Browser Information, Ad Views, Demographic Data, IP Address, Search History, Location Data, Device ID, Name, Address, Phone Number, Email Address, Login
    • Source: Automatically collected when consumer enters the Site using third-party data analytic providers
    • Use: Auditing consumer interactions with the Site to ensure advertisements are effective and reaching consumers; Maintaining the quality and safety of services; Improving services; Marketing; and Soliciting or enabling a commercial transaction
    • Third Party Sharing: Yes, data analytics providers
    • Legal Basis for Collection: Consent; and Our legitimate interest to understand our consumers and ensure that our direct marketing is relevant to their needs, improve and ensure the security of the Site, and maintain the quality of the services that we provide

     

    Facebook Pixel:

    • Collects: IP Addresses, Website Navigation Data (where you click and what you click on), Website Action Data (what services and features of the Website you use and how you use them), Cookies, Facebook Page Information, Email Address, Browser/HTTP Information Consumer Entered Data, and ISP
    • Source: Automatically collected when consumer enters the Site using Meta, Inc. analytics and cookies; Consumer directly
    • Use: Direct, targeted marketing on Facebook/Instagram; Soliciting use of our services on Facebook/Instagram; Analyzing the effectiveness of our advertising
    • Third Party Sharing: Yes, Meta, Inc.
    • Legal Basis for Collection: Consent; and Our legitimate interest to directly market our products to you and other consumers, ensure that our marketing is relevant, and better understand our consumers and how they engage with our services throughout our Website

  • How We Use Your Information

    We may use the information we collect to:

    • Provide, operate, and maintain our website

    • Process transactions and fulfill orders

    • Communicate with you

    • Improve our website, products, and services

    • Monitor and analyze usage and trends

    • Detect, prevent, and address technical issues


    Sharing Your Information

    We do not sell your personal information.  You have the right to opt out of the sale of your personal information; Please note: Primitives By Kathy never sells any personal information, and if we ever change our policy, we will notify you in advance, and you may exercise this right before any sale occurs.

    We may share information with:  

    • Service providers who perform services on our behalf (such as analytics providers, hosting providers, and payment processors)
    • Legal authorities if required by law or to protect our rights


    Data Security

    We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the Internet is completely secure.


    Your Privacy Rights (U.S.)

    Depending on your state of residence, including California, you may have rights regarding your personal information, including:

    • The right to request access to the personal information we hold about you

    • The right to request deletion of your personal information

    • The right to correct inaccurate personal information

    • The right to opt out of the sale or sharing of personal information for cross-context behavioral advertising

    • The right to limit the use of certain sensitive personal information (where applicable)

    Do Not Sell or Share My Personal Information

    California residents have the right to opt out of the "sale" or "sharing" of their personal information as defined under California law. While we do not sell personal information for monetary compensation, we may use certain analytics or tracking technologies that could be considered "sharing" under California law. Please note: Primitives By Kathy never sells any personal information, and if we ever change our policy, we will notify you in advance, and you may exercise this right before any sale occurs.

    • You can exercise your right to opt out by:

      • Clicking the "Do Not Sell or Share My Personal Information" link available on our website footer, or

      • Contacting us acustserv@primitivesbykathy.com

    We will process your request in accordance with applicable laws. We will not discriminate against you for exercising your privacy rights.

    You may also designate an authorized agent to make requests on your behalf.


    Third-Party Links

    Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.


    Changes to This Privacy Policy

    We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.


    Contact Us

    If you have any questions about this Privacy Policy or our practices, please contact us at:

    Primitives By Kathy
    1817 William Penn Way
    Lancaster, PA 17601
    custserv@primitivesbykathy.com
    866-295-2849

  • Account information and password protection

    When you sign up, you will select a username and a password so that you can access your account with us. You agree that you will keep this information confidential. You are completely responsible for activities regarding your account and password. You agree to log off of the services at the end of each session to prevent fraud on your account by third parties. If you think there has been unauthorized use of your account or password, you agree to immediately notify Primitives by Kathy and cooperate with us to resolve it. You understand that if you do not follow the terms of this paragraph, we may suspend or terminate your use of this Site. You understand that we are not responsible in any way, and will not be liable to you or to any third person, if you do not comply with the terms of this paragraph.

    We constantly improve the tools you can use to manage the data that you provide to us. Please refer to this page from time to time to see these new features.

    Primitives by Kathy reserves the right to change this Privacy Policy at any time. All changes will be posted to this page, and we will use commercially reasonable efforts to notify you of any significant changes to this privacy policy.